Smarter Seafood: An Exploramer initiative
In 2009, Exploramer founded Smarter Seafood, an eco-guide that advocates for the healthy management of marine resources in the St. Lawrence.
Located in the town of Sainte-Anne-des-Monts in Quebec’s Gaspé Peninsula, Exploramer is a recognized scientifically-oriented museum institution whose mission is to raise public awareness of the St. Lawrence marine environment and the importance of preserving it. Through its Aquarium, museum, offshore excursions and educational program, Exploramer is a showcase for the biodiversity of the Estuary and Gulf of St. Lawrence.
Every year, Exploramer receives some 32,000 visitors.
“I am pleased to have the opportunity to get involved by joining forces with Exploramer as the organization’s spokesperson. Smarter Seafood is completely in line with my idea of Healthy Eating through respect for the resources and products found in our own backyard.”
JEAN SOULARD — CHEF AND AUTHOR
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Smarter Seafood ecoguide
Every year, in anticipation of the new fishing season, Smarter Seafood establishes a list of marine species , that are edible, sufficiently plentiful in the St. Lawrence, sustainably harvested with regard to marine ecosystems, and with which consumers may not be overly familiar. These species represent an opportunity to diversify your consumption of seafood products and explore new flavours while supporting the conservation of biodiversity.
EcoguideSmarter Seafood platform
A digital, marketplace-type platform for the sale of by-catch and small volumes.
The aim of the Smarter Seafood platform is to provide the fishing industry with a tool that can be used to quickly line up commercial buyers for its by-catch and small volumes. It also helps to promote lesser-known species.
SEE SMARTER SEAFOOD PLATFORMFunctionalities of the platform:
- Commercial forum to advertise by-catch, small volumes or marine products for sale outside the usual distribution system, in a section reserved for commercial buyers.
- “Advertisements” for products by fish harvesters, plants, processors, and producers.
- An alert system that sends a notification anytime an ad is posted on the platform.
- Smarter Seafood certification.
- A host of information on marine species of the St. Lawrence, how they are harvested, recipes, cooking techniques and more!
Media room
- Press release Fourchette bleue lance sa liste 2023 et un marketplace des poissons et fruits de mer du Québec, april 3, 2023.
- Press release Le Salon Fourchette bleue lance une offensive commerciale pour le sébaste atlantique, january 24, 2024
- Press release Fourchette bleue : tous les magasins Metro obtiendront la certification, le february 20, 2024
- Press release Fourchette bleue annonce les lauréats des Prix Fourchette bleue, february 21, 2024
- Press release Fourchette bleue lance sa liste 2024, march 11, 2024